Sponsored: It’s never too late to get in the festive spirit…

Let’s be honest, Christmas isn’t just a day of celebrations. The countdown starts on December 1 and it’s perfectly acceptable to keep the festivities going until New Year’s Day.

The Beach at JBR is taking full advantage of this month’s cheer, with a schedule packed with free activities until December 29.

#WOWJBR sees music, live performances and events on Thursdays, Fridays and Saturdays, so that the whole family can soak up as much festive fun as possible. The line-up of entertainment includes LED-puppet shows, winter stilt walkers, juggling elves and a reindeer walkabout.

Here’s a peek at what you can expect:

 

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As well as tunes courtesy of a DJ, there will be a live musician on the main stage during the weekend.

What’s more, if you tag your pictures, videos, boomerangs and selfies with #WOWJBR, you could be in with a chance of winning a prize with Sofitel – the last winner got their hands on a Christmas brunch for four at Sofitel Dubai Jumeirah Beach, so it’s well worth upping your Instagram game.

No need to worry about those post-Christmas blues!

The Walk, JBR, Dubai Marina, 4.30pm onwards, December 27 to 29instagram.com/JBR_official

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