After the success of Social, legendary chef Heinz Beck announces new restaurant
What’s On reveals details of a new Heinz Beck restaurant in Dubai, to be called Taste Of Italy by Heinz Beck, situated at The Galleria Mall on Al Wasl Road.
Legendary chef Heinz Beck is to open a second restaurant in Dubai, less than one year after his venture in the region.
The three-times Michelin-starred German has enjoyed great success with fine-dining establishment Social by Heinz Beck at the Waldorf Astoria The Palm since it’s opening in April 2014.
And now he has revealed details of a new project at The Galleria Mall on Al Wasl Road that is set to open in February 2015.
‘Taste Of Italy by Heinz Beck’ will be a far more laid back affair than Social, offering a fully-fledged retail store for deserts, gelato, pastries and breads, as well as the widely-hailed Italian food that made Beck’s name.
Speaking through a statement, the chef said: “The restaurant menu has been specifically designed with the discerning palette of UAE residents in mind, and I am very much looking forward to sharing some tastes that captured my attention as a chef more than two decades ago with Dubai very soon.”
Beck’s flagship dining establishment, La Pergola in Rome, is considered one of the planet’s best, and is the only restaurant in the Italian capital to be awarded the coveted three-star rating by Michelin.
His outlet on The Palm was described by What’s On as ‘smart and chic’ with a decor that ‘tells of a class and style most thrive to be a part of’. It is ‘top end, but not inaccessibly so’. The review, in our September 2014 issue of the magazine, signed of by saying: “The name may be Heinz, but this is as far from baked beans as it’s possible to get”.
Marka, the company behind the venture has also revealed it will launch four new retail brands in the second phase of the Meraas developed City Walk project, while also having deals at Yas Mall in Abu Dhabi and The Beach in Dubai. The company also recently bagged the franchise agreement for football star Cristiano Ronaldo’s new CR7 footwear.