Sponsored: The immersive lavender infused pop-up is a celebration of the new Ariel Lavender…

If you’re looking for a free way to retreat from the heat and enjoy a little relaxation this weekend, then Theatre of Digital Art is the place to go. Ariel Arabia is teaming up with the immersive art destination and leading wellbeing experts for a two-day sensory wellbeing experience on Saturday June 24 and Sunday June 25.

The two-day pop-up is in celebration of the brand’s latest launch, Ariel Lavender, which promises 48-hours of long-lasting freshness with every load.

The Souk Madinat venue will be transformed into a field of blooming lavender in celebration of the new launch, which is sure to provide the perfect backdrop for your next ‘Gram snap. Surrounded by vibrant purple hues and refreshing lavender scents, it’s the perfect opportunity for visitors to switch off and reconnect in a beautiful zen-inducing setting, escaping the rush of everyday life for a moment of calm.

At the free-to-enter pop-up, there will also be a series of free wellbeing sessions, for which Ariel Arabia has partnered with The LightHouse Arabia and other premier wellbeing experts. As part of the ongoing #TimeToBlossom campaign, all of the sessions within the BLOSSOM by Ariel Arabia itinerary encourage individuals to seize the day, pausing from their fast-paced lives to enjoy a breath of freshness.

Across the two-day itinerary, interesting sessions range from a talk on the psychology of colour & scent by The LightHouse Arabia, to yoga, meditation and aromatherapy sessions, all set against the beautiful backdrop of all things lavender. There will also be opportunities to get creative with a series of workshops designed to clear the mind and retreat to life’s simple pleasures. These include embroidery and painting sessions conducted by ARTfem and Turquoise Boutique Studio.

Limited spaces are available, so book ahead via bit.ly/3qIvxMZ.

 Theatre of Digital Art, Souk Madinat, Jumeirah, 10am to 9pm, Saturday June 24 and Sunday June 25. @aerialarabia