Sponsored: From yacht charters and luxury car rentals to restaurants, beach clubs and beauty packages, gain points and redeem them for even more amazing experiences and special OJ Lifestyle activations. All for just Dhs699 a year…

Dubai – A city of amazing experiences. Once-in-a-lifetime adventures, wow-worthy moments and luxury escapes. Of course, navigating which experiences are truly unique and worth your time can be quite laborious. That’s where “X” by OJ Lifestyle comes in.

Download the app, and you’ll unlock access to a range of hand-picked brands to enjoy their exciting offers. Since the app is undergoing its soft-launch, you’ll find many new and exciting Partner brands being uploaded every week.

How does the app work?

“X” by OJ Lifestyle covers all lifestyle requirements from luxury experiences to daily necessities. Members gain points when redeeming a Partner’s special offer or experience. The points will accrue in your personal membership account, visible on your account page on the app. Those points can then be redeemed for use at special OJ Lifestyle activations.

What brands are on the app?

Right now, you’ll find a host of brands from restaurants and beach clubs, to beauty salons, and high-end experiences. Highlights include Xclusive Yachts, Nstyle Beauty Lounge, Urban Male Lounge, Reva, Coffee Planet, Cosmesurge, Bagatelle, Mai Dubai, Zaya Nurai Island Resort, Cove Beach, and luxury car rental company Uptown Car Rental among others. One of the most exciting collaborations is with mega-venue Coca-Cola Arena, where members can expect to experience many unique activations.

** Download the “X” by OJ Lifestyle app here **

Why sign up now?

The team at OJ Lifestyle is offering a special launch gift for all new members signing up during its launch year. Each member will receive credit equal to your annual “X” membership fee, which you can spend with selective OJ Lifestyle Partners like some of the ones mentioned above.

“I believe that ‘lifestyle’ is a way of living that should make you feel happy and enriched,” explains Omar Jackson, founder of OJ Lifestyle and “X” by OJ Lifestyle. “It can boost morale, give back and have a positive effect on those around you. The very essence of “X” by OJ Lifestyle is to add value through special memories and lifestyle experiences while fulfilling the desire of our generation, to feel special and to experience something truly unexpected.”

How do I sign up?

The “X” by OJ Lifestyle app is available to download for free from Apple’s App Store or Google Play Store. The membership for 12 months costs just Dhs699.

Download the “X” by OJ Lifestyle app here or for more information, visit oj-lifestyle.com